Rozenn PERRIGOT

Full Professor

This page as PDF
  • CV de Rozenn PERRIGOT
  • CREM UMR CNRS 6211
> Director of studies :
LAURA
  • Vice Dean for Research
  • Founding Director of the Center for Franchise, Retail and Service Chains (Centre Franchise & Commerce en Réseau)
  • Head of the “Organizations, Networks, Digital” Pole, Center for Research in Economics and Management
  • Vice President of the Scientific Council, IGR-IAE Rennes
Program director:

 

My activities related to teaching, research and administration deal with franchising, retail and service chains.

 

My research deals with franchising, retail and service chains, with various managerial approaches (entrepreneurship, management, marketing, organizational behavior, strategy, etc.), and sometimes economic or legal approaches.

 

Keywords: Franchising, retailing, chains, Communication, conflict management, e-commerce, entrepreneurial orientation, good faith, know-how, resale prices, social entrepreneurship, waste management,

  • Franchising, retail and service chains
  • Marketing (international marketing, market research, marketing management, service marketing, strategic marketing)
  • Research methodology (qualitative, quantitative)
  • Strategic management
  • Management and organizational behavior

 

Other responsibilities: 

Founding Head of the Master 2 Marketing – Franchising, Retail & Service Chains

Rozenn Perrigot, Komlanvi Elom Gbetchi. Social franchise chains operating in African countries: are their social goals aligned with the 2030 United Nations sustainable development goals?. International Journal of Emerging Markets, 2023, 18 (12), pp.6214-6233.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Anna Watson, Rozenn Perrigot, Olufunmilola (lola) Dada. The effects of green brand image on brand loyalty: The case of mainstream fast food brands. Business Strategy and the Environment, 2023,
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
G. Basset, B. López-Fernández, R. Perrigot. When Key Elements of Franchising Become Sources of Conflicts. Contributions to Management Science, 61, Springer Science and Business Media Deutschland GmbH, pp.151-169, 2023,
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
C. Le Bot, R. Perrigot, Gérard Cliquet. Franchise vs. Independent Retail and Service Stores: Customer Perceptions. Contributions to Management Science, Springer Science and Business Media Deutschland GmbH, pp.171-200, 2023,
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT, Corentin LEBOT
Marketing
Olufunmilola (lola) Dada, Rozenn Perrigot, Anna Watson. Influential factors of pro‐environmental behaviors among franchisees in the fast‐food sector. Business Strategy and the Environment, 2023, Business Strategy and the Environment,
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. Social relationships and communication as key characteristics of social franchising in Africa. International Journal of Retail and Distribution Management, 2022, 50 (5), pp.619-637.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Evelien Croonen, Hans van Der Bij, Rozenn Perrigot, Assaad El Akremi, Olivier Herrbach. Who wants to be a franchisee? Explaining individual intentions to become franchisees. International Small Business Journal, 2022, 40 (1), pp.90-112.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Corentin Le Bot, Rozenn Perrigot, Frédérique Déjean, Bruno Oxibar. Corporate Social Responsibility in franchise chains: Specificities, insights from French franchise chains’ CSD, and avenues for future research. Journal of retailing and consumer services, 2022, 66, pp.102945.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT, Corentin LEBOT
Marketing
Rozenn Perrigot, Anna Watson, Olufunmilola (lola) Dada. Sustainability and green practices: the role of stakeholder power in fast-food franchise chains. International Journal of Contemporary Hospitality Management, 2021, 33 (10), pp.3442-3464.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Begona López-Fernández, Guy Basset. Conflict management capabilities in franchising. Journal of retailing and consumer services, 2021, 63, pp.102694.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Begoña López-Fernández, Guy Basset, Olivier Herrbach. Resale pricing as part of franchisor know-how. Journal of Business and Industrial Marketing, 2020, 35 (4), pp.685-698.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Begona López-Fernández, Guy Basset. “Conflict-performance assumption” or “performance-conflict assumption”: Insights from franchising. Journal of retailing and consumer services, 2020, 55,
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
A. Watson, O. Dada, B. López-Fernández, Rozenn Perrigot. The influence of entrepreneurial personality on franchisee performance: A cross-cultural analysis. International Small Business Journal, 2020, 38 (7), pp.605-628.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Komlanvi Elom Gbetchi, Rozenn Perrigot. Une stratégie multicanale impliquant le commerce ambulant et le commerce en supermarchés/hypermarchés en Afrique de l’Ouest. Systèmes alimentaires / Food Systems, 2020, Systèmes alimentaires / Food Systems 2020, n° 5, 2020 (n° 5), pp.111-131.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Brinja Meiseberg, Rozenn Perrigot. Pricing-based practices, conflicts and performance in franchising. European Management Journal, 2020, 38 (6), pp.939-955.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Guy Basset, Begona López-Fernández, Anna Watson. Resale prices in franchising: A lawyer perspective. International Journal of Franchising Law, 2019, 17 (1), pp.3-14.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Andrew Terry, Cary Di Lernia. Good faith in franchising: The perceptions of franchisees, franchisors and their lawyers in the French context. International Journal of Retail and Distribution Management, 2019, 47 (3), pp.246-261.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Anna Watson, O. Lola Dada, Olufunmilola (lola) Dada, Owen Wright, Rozenn Perrigot. Entrepreneurial orientation rhetoric in franchise organizations: The impact of national culture. Entrepreneurship Theory and Practice, 2019, 43 (4), pp.751-772.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Guy Basset, Gérard Cliquet, Rozenn Perrigot. Les organisations dans le retail. Retailing, Dunod, pp.49-68, 2018, 9782100778232.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Begoña López-Fernández, Rozenn Perrigot. Using Websites to Recruit Franchisee Candidates. Journal of Interactive Marketing, 2018, 42, pp.80 – 94.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Guy Basset. Resale pricing in franchised stores: A franchisor perspective. Journal of retailing and consumer services, 2018, 43, pp.209-217.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot (Dir.). Retailing et localisation. Presses de L’Université de Provence, pp.354, 2018, Travail
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Brinja Meiseberg, Rozenn Perrigot. Linkages between pricing practices in franchise chains and franchisor-, franchisee- and system-level-outcomes. Small Business Economics, In press.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Guy Basset, Begona López-Fernández, Anna Watson. Know-how in franchise chains: a literature review and interviews with lawyers. International Journal of Franchising Law, 2018, 16 (5), pp.9-28.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Karine Picot-Coupey, Elodie Huré, Aurélia Michaud-Trévinal, Rozenn Perrigot. Commerce Omni-canal : vers quels dispositifs de maillage entre points de contact ?. Retailing
Link to the publication (HAL)
Author(s) : Karine PICOT-COUPEY, Rozenn PERRIGOT
Marketing
Guy Basset, Rozenn Perrigot, Gérard Cliquet. Franchisees Facing Online Sales in a European Legal Context. James Langenfeld; Edwin Galeano. Healthcare Antitrust, Settlements, and the Federal Trade Commission, 28, Emerald Publishing Limited, pp.375 – 399, 2018, 978-1-78756-600-2.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. Franchising in the healthcare sector: The case of Child and Family Wellness clinics in Kenya. Journal of retailing and consumer services, 2018, 41, pp.227-238.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Brinja Meiseberg, Karim Mignonac, Rozenn Perrigot, Assâad El Akremi. Performance implications of centrality in franchisee advice networks. Managerial and Decision Economics, 2017, 38, pp.1227-1236.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Muhammad Akib Warraich, Rozenn Perrigot. Franchising in the education sector: How do Pakistani customers perceive this new phenomenon?. Hendrikse, G.W.J., Cliquet, G., Ehrmann, Th., Windsperger, J. Management and Governance of Networks. Contributions to Management Science, Springer, pp.91-108, 2017, 978-3-319-57275-8.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Fabrice Cassou, Gérard Cliquet, Rozenn Perrigot. Uniformity in Collective Entrepreneurship: The Case of Food Retail Cooperatives in France. Hendrikse G., Cliquet G., Ehrmann T., Windsperger J. Management and Governance of Networks. Contributions to Management Science, Springer, pp.193-211, 2017, 978-3-319-57275-8.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Andrew Terry, Cary Di Lernia, Rozenn Perrigot. The obligation of good faith and its role in franchise regulation. Frank Hoy, Rozenn Perrigot, Andrew Terry. Handbook of Research on Franchising, Edward Elgar, pp.169-192, 2017, 9781785364174.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Olivier Herrbach, Gérard Cliquet, Guy Basset. Know-how transfer mechanisms in franchise networks: a study of franchisee perceptions. Knowledge Management Research and Practice, 2017, 15 (2), pp.272 – 281.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Francine Lafontaine, Rozenn Perrigot, Nathan E. Wilson. The Quality of Institutions and Organizational Form Decisions: Evidence from Within the Firm. Journal of Economics
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Frank Hoy, Rozenn Perrigot, Andrew Terry (Dir.). Handbook of Research on Franchising. Edward Elgar Publishing, pp.640, 2017, 978-1785364174.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. An exploration of franchising in Africa. Frank Hoy, Rozenn Perrigot, Andrew Terry. Handbook of Research on Franchising. Research Handbooks in Business and Management series , Elgar, pp.515-535, 2017, 9781785364174.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Guy Basset, Gérard Cliquet. E-commerce opportunities and challenges for franchise chains. Frank Hoy, Rozenn Perrigot, Andrew Terry. Handbook of Research on Franchising. Research Handbooks in Business and Management series , Edward Elgar, pp.273-292, 2017, 9781785364174.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Thierry Pénard, Rozenn Perrigot. Online search – Online purchase in franchising: An empirical analysis of franchisor website functionality. Journal of retailing and consumer services, 2017, 39, pp.164 – 172.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Fabrice Cassou, Gérard Cliquet, Rozenn Perrigot. L’importance de la solidarité au sein des réseaux de vente au détail : le cas du commerce coopératif et associé à dominante alimentaire. Revue management
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Cheryl R. Babcock. Burger King France: Acquiring the Quick Chain. [Research Report] 9B16M109, Ivey. 2016, 9 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Guy Basset. Franchise et réglementation européenne : en toute franchise et sans concession. Presses Universitaires de Rennes. Collaborations et réseaux : approches transversales en management, pp.301-320, 2016, Le management des réseaux, 978-2-7535-4984-5.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Manish Kacker, Rozenn Perrigot. Retailer use of a professional social media network: Insights from franchising. Journal of retailing and consumer services, 2016, 30, pp.222-233.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Muhammad Akib Warraich. Education Franchises Growing Rapidly in Countries with Low Public Financing, Inefficient Administration. Franchising World, 2016, pp.43-44.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Guy Basset, Brinja Meiseberg. Resale prices in franchising: insights from franchisee perspectives. Journal of Product and Brand Management, 2016, 25 (7), pp.663 – 675.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Assâad El Akremi, Rozenn Perrigot, Isabelle Piot-Lepetit. Examining the drivers for franchised chains performance through the lens of the dynamic capabilities approach. Journal of Small Business Management, 2015, 53 (1), pp.145-165.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Guy Basset, Rozenn Perrigot. Franchisees’ Resale Price Policy Facing Legal, Contractual and Professional Constraints: Insights from European and French Perspectives. Research in Law and Economics, 2015, 27, pp.119-142.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Bruno Oxibar, Frédérique Déjean. Determinants of corporate social disclosure in the franchising sector: insights from French franchisors’ websites. Journal of Small Business Management, 2015, 53 (2), pp.321-339.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Bruno Oxibar, Frédérique Déjean. Corporate Social Disclosure in the Franchising Sector: Insights from French Franchisors’ Websites. Journal of Small Business Management, 2015, 53 (2), pp.321-339.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Dildar Hussain, Josef Windsperger. An investigation into independent small business owners’ perception of franchisee relationships. International Journal of Retail and Distribution Management, 2015, 43 (8), pp.693-711.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Benjamin Lawrence, Rozenn Perrigot. Influence of Organizational Form and Customer Type on Online Customer Satisfaction Ratings. Journal of Small Business Management, 2015, 53, pp.58-74.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Guy Basset, Danièle Briand, Gérard Cliquet. Network uniformity and risk of reclassification of the franchise contract. International Journal of Retail and Distribution Management, 2014, 42 (10), pp.884-901.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Isabelle Piot-Lepetit, Rozenn Perrigot, Gérard Cliquet. Organizational form and efficiency of franchise chains. International Journal of Retail and Distribution Management, 2014, 42 (7), pp.671-684.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. Créer son emploi via la franchise : des perspectives qui dépendent de chacun. L’officiel de la franchise, 2014, 147, pp.15.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Isabelle Piot-Lepetit, Rozenn Perrigot, Gérard Cliquet. Impact of the industry on franchise chain efficiency:a meta-DEA and context-dependent DEA approach. Journal of the Operational Research Society, 2014, 65 (11), pp.1692-1699.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Renata Kosova, Francine Lafontaine, Rozenn Perrigot. Organizational Form and Performance: Evidence from the Hotel Industry. Review of Economics and Statistics, 2013, 95 (4), pp.1303-1323.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Guy Basset, Danièle Briand, Gérard Cliquet. Uniformity in franchising: a case study of a french franchise network with several franchisees having their own website. Journal of Marketing Channels, 2013, 20, pp.99-119.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Karine Picot-Coupey, Guy Basset, Rozenn Perrigot, Christine Gonzalez, Gérard Cliquet. Perspectives sur les tendances de la grande distribution en France. F. Moraux, L. Bironneau. Recherches et innovations en sciences de gestion, Presses universitaires de Rennes, pp.239-257, 2013, Des sociétés.
Link to the publication (HAL)
Author(s) : Karine PICOT-COUPEY, Rozenn PERRIGOT
Marketing
Gérard Cliquet, Rozenn Perrigot, Karine Picot-Coupey. La franchise : enjeux et perspectives. F. Moraux, L. Bironneau. Recherches et innovations en sciences de gestion, Presses universitaires de Rennes, pp.203-219, 2013, Des sociétés.
Link to the publication (HAL)
Author(s) : Karine PICOT-COUPEY, Rozenn PERRIGOT
Marketing
Karim Mignonac, Christian Vandenberghe, Rozenn Perrigot, Asâad El Akremi, Olivier Herrbach. A multi-study investigation of outcomes of franchisees’ affective commitment to their franchise organization. Entrepreneurship Theory and Practice, 2013, 39 (3), pp.461-488.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Begona López-Fernández, S. Eroglu. Intangible Resources and Plural Form as Drivers of Franchise Internationalization: Examination within a Two-Country Perspective. Journal of Small Business Management, 2013, 51 (4), pp.557-577.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Gurvan Branellec, Rozenn Perrigot. Franchise et e-commerce: une approche droit-marketing des problématiques liées à l’exclusivité territoriale. Décisions Marketing, 2013, 71, pp.31-44.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Dildar Hussain, Rozenn Perrigot, Karim Mignonac, Asâad El Akremi, Olivier Herrbach. Determinants of multi-unit franchising: an organizational economics framework. Managerial and Decision Economics, 2013, 34, pp.161-169.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Guy Basset, Danièle Briand, Gérard Cliquet. Franchisees’ Websites and Concept Uniformity: A New Challenge for Franchisors. Network Governance – Alliances, Cooperatives and Franchise Chains, Springer, pp.231-254, 2013, Contributions to Management Science, 978-3-7908-2867-2.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Thierry Pénard. Determinants of e-commerce strategy in franchising: a resource-based view. International Journal of Electronic Commerce, 2013, 17 (3), pp.109-130.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Benjamin Lawrence. The influence of organizational form and customer type on online customer satisfaction ratings. Séminaire M@rsouin : mesure
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Gérard Cliquet, Rozenn Perrigot, Guy Basset. 50 ans de grandes surfaces en France : et maintenant ?. XVIème colloque Etienne Thil, Oct 2013, Paris, France.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Manish Kacker, Guy Basset, Gérard Cliquet. Antecedents of early adoption and use of social networks for stakeholder communications: Evidence from franchising. Journal of Small Business Management, 2012, 50, pp.539-565.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Olivier Herrbach. The plural form from the inside A study of franchisee perception of company-owned outlets within their network. International Journal of Retail and Distribution Management, 2012, 40 (7), pp.544-563.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rajiv P. Dant, Rozenn Perrigot, Gérard Cliquet. Vencendo as Fronteiras Territoriais: Analise Comparada do Mix Contratual no Franchising Americano, Frances e Brasileiro. V. L. Dos Santos Silva P. F. De Azevedo. Teoria e Pratica do Franchising, Estrategia e Organizaçao de Redes de Franquias, ATLAS, pp.156-189, 2012, 9788522468980.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Manish Kacker, Guy Basset, Gérard Cliquet. Antecedents of early adoption and use of social media networks for stakeholder communications: Evidence from franchising. 25th Annual International Society of Franchising Conference, Jun 2011, Boston, United States. pp.539-565,
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Guy Basset, Gérard Cliquet. Multi-channel communication: the case of Subway attracting new franchisees in France. International Journal of Retail and Distribution Management, 2011, 39 (6), pp.434-455.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Olivier Herrbach, Asâad El Akremi. L’impact de la mixité sur la maîtrise des savoir-faire organisationnels des franchiseurs. Economies et Sociétés – série Dynamique technologique et organisation, 2011, 45 (6), pp.1007-1023.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Assâad El Akremi, Mignonac Karim.Mignonac@ut-Capitole.Fr Karim, Rozenn Perrigot. Opportunistic behaviors in franchise chains: the role of cohesion among franchisees. Strategic Management Journal, 2011, 32 (9), pp.930-948.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Ilan Alon, Gérard Cliquet, Matthew C. Mitchell, Rozenn Perrigot. International franchising at Best Western. Ilan ALON. Franchising globally. Innovation, learning and imitation, Palgrave Macmillan, pp.193-210, 2010.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Guy Basset, Gérard Cliquet. THE SIMULTANEOUS USE OF VARIOUS COMMUNICATION MEANS BY FRANCHISORS: INSIGHTS FROM THE SUBWAY CASE. 2010 ISoF Conference, Jun 2010, SYDNEY, Australia. 18 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Gérard Cliquet, Isabelle Piot-Lepetit. Plural form chain and efficiency: Insights from theFrench hotel chains and the DEA methodology. European Management Journal, 2009, 27, pp.268-280.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. Franchise et efficience : Application de la méthode DEA aux hôtels franchisés et succursalistes d’un réseau mixte. Revue management
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Gérard Cliquet, Karine Picot-Coupey, Guy Basset, Rozenn Perrigot. Retailing in France: Overview and Key Trends / What’s up?. European Retailing Research, 2009, 22, pp.177-206.
Link to the publication (HAL)
Author(s) : Karine PICOT-COUPEY, Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Gérard Cliquet, Isabelle Piot-Lepetit. Plural form chain and efficiency: insights from the French hotel chains and the DEA methodology. European Management Journal, 2009, 27 (4), pp.268-280.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
El-Akremi A. Mignonac K., Rozenn Perrigot. Deviation from Standards and Information Withholding in Franchising Firms: The Role of Perceived Task Cohesion. 23rd Annual International Society of Franchising Conference, Feb 2009, San Diego, United States. 17 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, S. Eroglu. Internationalization, Plural Form and Risk in Franchising: A Bi-Country Analysis of U.S. and French Networks. 23rd Annual International Society of Franchising Conference, Feb 2009, San Diego, United States. 18 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
N. Wilson, F. Lafontaine, Rozenn Perrigot. The Effect of Regulatory Uncertainty on Organizational Form Decisions: Evidence from Within the Firm. 23rd Annual International Society of Franchising Conference, Feb 2009, San Diego, United States. 22 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. Plural form networks from inside: A study of the franchisees perceptions about the existence of company-owned units within their network. 16th International Conference on Recent Advances in Retailing and Consumer Services Science (EIRASS),, Jul 2009, Niagara Falls, Canada. 19 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Guy Basset, Gérard Cliquet. communication of the franchisors towards the prospective franchisees: the case of subway. 2009 EMNET Conference, Sep 2009, Sarajevo, Bosnia and Herzegovina. 24 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. Plural form and performance: Some preliminary evidence from US franchising networks. International Conference on Economics and Management of Networks (EMNet),, Sep 2009, Sarajevo, Bosnia and Herzegovina. 20 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Guy Basset, Gérard Cliquet. Innovative ways to attract prospective franchisees : Some insights from French franchisors’ practices. International Conference on Economics and Management of Networks (EMNet),, Sep 2009, Sarajevo, Bosnia and Herzegovina. 17 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. La pérennité des réseaux de points de vente : une approche par l’écologie des populations et les analyses de survie. Recherche et Applications en Marketing (French Edition), 2008, 23 (1), pp.21-37.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. Plural form and the internationalization of franchising networks: exploring the potential relationship. G. Hendrikse, M. Tuunanen, J. Windsperger, G. Cliquet. Strategy and governance of networks, Physica-Verlag, pp.147-164, 2008, Contributions to management science.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Gérard Cliquet, Karine Picot-Coupey, Guy Basset, Rozenn Perrigot. Retailing in France: Overview and Key Trends: What’s up?,. European Retail Research, 2008, 22, pp.177-206.
Link to the publication (HAL)
Author(s) : Karine PICOT-COUPEY, Rozenn PERRIGOT
Marketing
Rozenn Perrigot, C. Barros Pestana. Technical efficiency of French retailers. Journal of retailing and consumer services, 2008, pp.296-305.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rajiv P. Dant, Rozenn Perrigot, Gérard Cliquet. A cross-cultural comparison of the plural forms in franchise networks : United States, France, and Brazil. Journal of Small Business Management, 2008, 46 (2), pp.286-311.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Gérard Cliquet, Véronique Des Garets, Guy Basset, Rozenn Perrigot. 50 ans de grandes surfaces en France :entre croissance débridée et contraintes légales. 7TH INTERNATIONAL CONGRESS, MARKETING TRENDS, Jan 2008, Venise, Italie. 26 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. Innovation in Franchising. 7TH INTERNATIONAL CONGRESS, MARKETING TRENDS, Jan 2008, Venise, Italy. 24 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. The Impact of Having Both Franchised Stores and Company-owned Stores Within a Same Network on the Internationalization – Empirical Results from the us and French Franchising Networks,. Annual Meeting of the Northeast Decision Sciences Institute,, Mar 2008, New York, United States. 21 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
R. Kosova, F. Lafontaine, Rozenn Perrigot. Organizational Form and Performance: Evidence from the Hotel Industry,. International Society of Franchising Conference,, Jun 2008, Saint Malo, France. 19 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Guy Basset, Gérard Cliquet, Rozenn Perrigot. Fifty Years Of Non-Specialized Retailing In France: A Focus On The Evolution Of Hypermarkets, Supermarkets And Hard-Discount Stores. 15th International Conference on Recent Advances in Retailing and Consumer Services Science, Jul 2008, Zagreb, Croatia. 20 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
El-Akremi A. Mignonac K., Rozenn Perrigot. Perceived Cohesion andOpportunistic Behaviors: Evidence from Franchised Chains. Academy of Management Annual Meeting,, Aug 2008, Anaheim, United States. 21 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
C. Barros Pestana, Rozenn Perrigot. Analysing technical and allocative efficiency in the French grocery retailingindustry. The International Review of Retail, Distribution and Consumer Research, 2008, 18 (4), pp.361-380.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Gérard Cliquet, Rozenn Perrigot. Location and marketing strategies in the hotel industry: An empirical observation of the existing links. 26th Conference of the European Federation of the International Council on Hotel, Restaurant,
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Gérard Cliquet. Existence of the plural form within franchised networks: some early results evidence from the US and French markets. Economics And Management of Networks: Franchising, Strategic Alliances, And Cooperatives, Physica Verlag, pp.51-68, 2007.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. Efficiency Within a Plural Form Network: A DEA Application to Franchised Hotels and Company-Owned Hotels. Feb 2007, 31 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Guy Basset, Gérard Cliquet. Does the Retailing Wheel Still Work ? The Case of the Hard Discount Stores in France,. 14th EAERCD Conference, Jun 2007, Saarbrücken, Germany. pp.12.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. The influence of the plural form on internationalizationEvidence from the US and French franchising networks. Special Retail SymposiumTenth Annual Retail Strategy and Patronage Behavior Research Seminar, Society for Marketing Advances Conference, Nov 2007, San Antonio, Texas, United States. 30 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Gérard Cliquet, Rozenn Perrigot, Irene Gil Saura. El futuro de los hipermercados en España: ¿Qué aprender de la experiencia francesa?. Información Comercial Española-Revista de Economía, 2006, 828, pp.35-52.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Gérard Cliquet, Rozenn Perrigot. Hypermarket Format: Any Future or a Real Need to Be Changed? An Empirical Study of the French, Spanish and Italian markets.. Proceedings of the 5th International Marketing Trends Congress, Jan 2006, pp.19.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. Services Vs. Retail Networks: Are There Any Differences? An Empirical Look At The French Franchised Networks. Proceedings of the 20th Annual International Society of Franchising Conference, Feb 2006, pp.22.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Gérard Cliquet, Rajiv P. Dant. Incidence of Plural Forms in Franchise Networks: Exploratory Comparative Empirical Insights from USA, France, and Brazil. Proceedings of the 20th Annual International Society of Franchising Conference, Feb 2006, pp.26.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Guy Basset, Gérard Cliquet, Rozenn Perrigot. Neo-Darwinism and the evolution of the Retail institutions. 13th International EIRASS Conference on Recent Advances in Retailing and Services Science, Jul 2006, pp.20.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. Services vs retail chains: are there any differences ?. International Journal of Retail and Distribution Management, 2006, 34 (12), pp. 918-930.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Gérard Cliquet, Rozenn Perrigot, Ilan Alon. The Internationalization of French and American franchisors in the hotel sector. Sasin Journal of Management, 2005, 10 (1), pp.4-18.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Gérard Cliquet, Rozenn Perrigot. French Hypermarket History and Future with Issues for American Supercenters. Proceedings of the 12th Conference on Historical Analysis and Research in Marketing (CHARM), Apr 2005, pp.14.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Gérard Cliquet. Location and marketing strategies: an empirical observation in the hotel industry. Proceedings of the 19th International Society Of Franchising Conference, May 2005, pp.37.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. Autour du concept de survie. P. Robert-Demontrond. L’importation de concepts, Apogée, pp.173-194, 2005.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. The internationalization of the French franchising chains in the retailing sector. Proceedings of the 13th International Conference on Research in the Distributive Trades at School of Economics and Management, Jun 2005, pp.15.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Guy Basset, Gérard Cliquet, Rozenn Perrigot. The hard discount chains development in France : an irresistible rise ?. Proceedings of the 12th International Conference on Recent Advances in Retailing and Consumer Services Science (EIRASS), Jul 2005, pp.24.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. Plural Form Networks: Evidence from a Multi-Countries Empirical Study. Proceedings of the International Conference on Economics and Management of Networks – EMNet, Special Topics: Franchising Networks, Cooperative Networks, Joint Ventures, and Strategic Alliances, Sep 2005, pp.16.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
C. Barros Pestana, Rozenn Perrigot. Franchising and Efficiency: a DEA Application to US Networks. Proceedings of the International Conference on Economics and Management of Networks – EMNet, Special Topics: Franchising Networks, Cooperative Networks, Joint Ventures, and Strategic Alliances, Sep 2005, pp.22.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. Facing the Differences between Franchising and Company Ownership. An Empirical Investigation of a French Hotel Chain. Proceedings of the 23rd conference of The European Federation of the International Council on Hotel, Restaurant, and Institutional Education, Oct 2005, pp.8.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Gérard Cliquet, M. Mesbah. Possible applications of survival analysis in franchising research. International Review of Retail, Distribution and Consumer Research, 2004, 4 (1), pp.129-143.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Ilan Alon, Gérard Cliquet, Rozenn Perrigot. Affiliated networks : the case of Best Western internationalization. Journal of International Business and Entrepreneurship development, 2004, 2 (1), pp. 78-87.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Gérard Cliquet. Survival of franchising networks in France from 1992 to 2002. 18th Annual Conference of ISOF, Mar 2004, Las Vegas, United States.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, B. Ghedira. The importance of laws in the development of franchise business in emerging markets : the Tunisian case. 18th Annual Conference of ISOF, Mar 2004, Las Vegas, United States. 23 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. Le choix des réseaux de points de vente : une approche par l’écologie des populations et les analyses de survie. 2004.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, I. Alon. Marks
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Gérard Cliquet, Rozenn Perrigot. The efficiency of French franchised hotel networks : a DEA application. 17th annual International Society of Franchising (ISOF) Conference, Feb 2003, San Antonio, Texas, 26 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, B. Lopez Fernandez. Fast food chains in Europe : the cases of France and Spain. 17th annual International Society of Franchising (ISOF) Conference, Feb 2003, San Antonio, Texas, 21 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Ilan Alon, Rozenn Perrigot. Marks
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. Mixité et survie : une étude des réseaux de franchise présents en France entre 1982 et 2001. Congrès International de l’AFM 2003, May 2003, Tunis, pp.623-639.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Gérard Cliquet, Rozenn Perrigot, I. Alon. Affiliated networks : the case of best Western internationalisation. International Conference on Economics and Management of Networks. Special Topic: FRANCHISING NETWORKS, Jun 2003, Vienne, Austria. 21 p.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Gérard Cliquet. Importance of time management for franchisors and franchisees. International Conference on Economics and Management of Networks. Special Topic: FRANCHISING NETWORKS, Jun 2003, Vienne, Austria.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Gérard Cliquet, Rozenn Perrigot. Plural form development in the French franchised networks.. Alon I., Welsh D.,. International Franchising in Industrialized Markets: Western
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Gérard Cliquet. Survival analysis along a hotel chain classification in France. Influence of network managerial form and nationality on the fall in the classification. Welsh D., Alon I. International Franchising in Development Markets: Western
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot, Gérard Cliquet. The importance of time management for the performance of franchising networks. Cliquet G., Hendrikse G., Tuunanen M., Windsperger J. Economics and Management of Franchising Networks, Springer, pp.211-222, 2003, Physica.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing
Rozenn Perrigot. La pluralité des formes statutaires au sein d’un réseau de points de vente : une application à la survie des chaînes de pizza en France entre 1987 et 2001. Sciences de Gestion et Pratiques managériales, Economica, pp.133-143, 2002, Gestion.
Link to the publication (HAL)
Author(s) : Rozenn PERRIGOT
Marketing

Le rôle de la micro-franchise dans l’accompagnement de l’entrepreneuriat féminin dans le secteur énergétique en Afrique
PhD student : GBETCHI Elom
Date : 05/12/2022
PhD supervisor : Rozenn PERRIGOT
Marketing
Social Franchising in emerging Markets: A multi-perspective approach in the Eduction Sector of Pakistan
PhD student : WARRAICH Muhammad Akib
Date : 20/10/2017
PhD supervisor : Rozenn PERRIGOT
Marketing
Les réseaux de points de vente face au défi de l’uniformité du concept : le cas du commerce coopératif et associé
PhD student : CASSOU Fabrice
Date : 05/12/2016
PhD supervisor : Rozenn PERRIGOT, Gérard CLIQUET
Marketing
logo igr
  • 11 rue Jean Macé
  • CS 70803
  • 35708 Rennes Cedex 7
  • +33 (0)2 23 23 77 77
  • igriae@univ-rennes1.fr
Facebook Twitter Instagram Linkedin Youtube