Organized by Rozenn Perrigot, Full Professor at IGR-IAE Rennes and program director of the Master Marketing & Vente parcours Franchise & Commerce en réseau, and Anna Watson, Reader at the the University of Hertfordshire (United Kingdom), the 36th conference of the ‘International Society of Franchising was held at IGR-IAE Rennes on June 6, 7 and 8, with a visit to La Gacilly on June 8, 2023.
Contact : rozenn.perrigot@univ-rennes.fr