From October 13 to 16, 2026, IGR-IAE Rennes is hosting Odile Streed, a marketing professor at Concordia College in Minnesota (USA) and an alumni of the School, where she obtained both her Master’s degree and PhD in Marketing.

Having previously participated in the exchange program with Concordia College, she returns to IGR-IAE Rennes to share her expertise with our international students as part of the International Marketing course. In particular, she offers a North American perspective on the international marketing strategies of organizations.

This visit highlights the richness of an academic partnership spanning over 40 years. As IGR-IAE Rennes’ longest-standing international agreement, this collaboration stands as a testament to the enduring ties and consistently valuable exchanges between the two institutions.

A historic partnership that continues to drive academic exchange and foster an international outlook among our students!