Rozenn Perrigot. Plural form networks from inside: A study of the franchisees perceptions about the existence of company-owned units within their network. 16th International Conference on Recent Advances in Retailing and Consumer Services Science (EIRASS),, Jul 2009, Niagara Falls, Canada. 19 p.
Rozenn Perrigot, Guy Basset, Gérard Cliquet. communication of the franchisors towards the prospective franchisees: the case of subway. 2009 EMNET Conference, Sep 2009, Sarajevo, Bosnia and Herzegovina. 24 p.
Maud Daniel, Lucie Sirieix. Les différents régimes de pratiques durables des consommateurs : intégration dans un style de vie, compensation ou engagement ponctuel. 25. Congrès de l’Association Française de Marketing, AFM, Association Française de Marketing (AFM). FRA., May 2009, Londres, Royaume-Uni. 15 p.
Fanny Reniou. Marketing participatif : comment remercier les consommateurs pour leur contribution ?,. 25ème Congrès International de l’Association Française de Marketing, May 2009, Londres, United Kingdom.
Rozenn Perrigot, S. Eroglu. Internationalization, Plural Form and Risk in Franchising: A Bi-Country Analysis of U.S. and French Networks. 23rd Annual International Society of Franchising Conference, Feb 2009, San Diego, United States. 18 p.
Maud Daniel, Lucie Sirieix, Nicolas Bricas, Muriel Figuié. L’art de composer des individus entre leurs obligations de la vie moderne et leurs préoccupations éthiques. 8. Journées normandes de recherche sur la consommation, Institut d’Administration des Entreprises (IAE). FRA., Mar 2009, Rouen, France. 25 p.
Karine Picot-Coupey, Elodie Huré, Gérard Cliquet, Christine Petr. Grocery shopping and Internet : exploring French consumers’ perceptions of the hypermarket and cybermarket formats. The International Review of Retail, Distribution and Consumer Research, 2009, 19 (4), pp.437-455.
N. Wilson, F. Lafontaine, Rozenn Perrigot. The Effect of Regulatory Uncertainty on Organizational Form Decisions: Evidence from Within the Firm. 23rd Annual International Society of Franchising Conference, Feb 2009, San Diego, United States. 22 p.
El-Akremi A. Mignonac K., Rozenn Perrigot. Deviation from Standards and Information Withholding in Franchising Firms: The Role of Perceived Task Cohesion. 23rd Annual International Society of Franchising Conference, Feb 2009, San Diego, United States. 17 p.
Karine Picot-Coupey, Elodie Huré, Gérard Cliquet, Christine Petr. Grocery shopping and Internet: exploring French consumers’ perceptions of the hypermarket and cybermarket format. EAERCD Conference, 2009, United Kingdom. 27 p.
