Sophie Lacoste-Badie, Olivier Droulers. How alcohol label design influences attention among young adults: evidence from an eye-tracking study. Alcohol and Alcoholism, 2024, 60 (1), pp.agae090.
Philippe Robert-Demontrond. Variety and variation in lived worlds: Defining and exploring a new marketing research agenda based on an ethnography of complementary and alternative medicine consumption. Recherche et Applications en Marketing (English Edition), 2023, 38 (4), pp.35-64.
Karine Picot-Coupey, Younes Bouragba, Isabelle Collin Lachaud, Martina Gallarza, Yacine Ouazzani. Live Streaming Shopping as a new retail format: insights from a qualitative study of consumers and retailers. International Journal of Retail and Distribution Management, 2023, pp.1313-1351.
Olufunmilola (lola) Dada, Rozenn Perrigot, Anna Watson. Influential factors of pro‐environmental behaviors among franchisees in the fast‐food sector. Business Strategy and the Environment, 2023, Business Strategy and the Environment,
Fanny Reniou, Dilip Subramanian. Quand le personnel de vente en front-office perturbe le traitement des réclamations. Revue Française de Gestion, 2023, 4 (311), pp.31-52.
Junwei Yu, Olivier Droulers, Sophie Lacoste-Badie. Blowing minds with exploding dish names/images: The effect of implied explosion on consumer behavior in a restaurant context. Tourism Management, 2023, 98,
Fanny Reniou, Dilip Subramanian. Quand le personnel de vente en front-office perturbe le traitement des réclamations. Revue Française de Gestion, 2023, 49 (311), pp.31-52.
Karine Picot-Coupey, Nathalie Prime, Zina de Mercey. Host-country Female Executives and External Legitimation Strategies of Foreign Subsidiaries: A Multi-theoretical Framework. Congrès de l’Association Francophone de Management International, Université de Bordeaux, Jul 2023, Bordeaux, France.
Laura Sabbado, Maud Daniel. Food Practices in Transition : the case of deconsumption of animal products. 39th EGOS Colloquium, Jul 2023, Cagliari (Sardaigne), Italy.
Evelien Croonen, Rozenn Perrigot, Eszter Gedeon, Hamid Mazloomi Khamseh. Antecedents and consequences of franchisee trust in their corporate franchise consultants. Annual Conference of International Society of Franchising, Jun 2023, Rennes, France.
