Olivier Droulers, Sophie Lacoste-Badie, Faten Malek. Age-Related Differences in Emotion Regulation within the Context of Sad and Happy TV Programs. Psychology and Marketing, 2015, 32 (8), pp.795-807.
Rozenn Perrigot, Dildar Hussain, Josef Windsperger. An investigation into independent small business owners’ perception of franchisee relationships. International Journal of Retail and Distribution Management, 2015, 43 (8), pp.693-711.
Aurélia Michaud-Trévinal, Karine Picot-Coupey, Thomas Stenger. The online shopping experience (OSE): Towards the development of a four- order hierarchical model. 18th Conference of the European Association for Education and Research in Commercial Distribution, Jul 2015, Rennes, France.
Karine Picot-Coupey, Caroline Tahar. Do It Yourself…Yes you can… but you have to do it well! How can retailers drive customers’ work? An IKEA case study. 18th conference of the European Association for Education and Research in Commercial Distribution, Jul 2015, Rennes, France.
Karine Picot-Coupey, Voropanova Ekaterina, Gérard Cliquet. Conceptualizing Smart Shopping with a Smartphone: Implications of the Use of Mobile Devices for Shopping Productivity and Value. 18th conference of the European Association for Education and Research in Commercial Distribution, Jul 2015, Rennes, France.
Olivier Droulers, Adil Safaa. Could Face Presence In Print Ads Influence Memorization?. Journal of Applied Business Research, 2015, 31 (4), pp.1403-1408.
Karine Picot-Coupey, Elodie Huré, Lauren Piveteau. Moving towards an omni-channel strategy: process and challenges. 2015 Academy of Marketing Science Annual Conference, May 2015, Denver, United States.
Karine Picot-Coupey, Anne-Claire Pin, Olivier Droulers. Pourquoi certains joueurs ne jouent-ils pas de façon responsable ? Une étude exploratoire du concept de risque perçu. Congrès International 2015 sur les Troubles Addictifs – Focus sur les troubles comportementaux, Apr 2015, Nantes, France.
Rozenn Perrigot, Bruno Oxibar, Frédérique Déjean. Corporate Social Disclosure in the Franchising Sector: Insights from French Franchisors’ Websites. Journal of Small Business Management, 2015, 53 (2), pp.321-339.
Elisa Monnot, Fanny Reniou, Béatrice Parguel. Consumer responses to elimination of overpackaging on private label products. International Journal of Retail and Distribution Management, 2015, 43 (4/5), pp.329-349.