Rozenn Perrigot, Andrew Terry, Cary Di Lernia. Good faith in franchising: The perceptions of franchisees, franchisors and their lawyers in the French context. International Journal of Retail and Distribution Management, 2019, 47 (3), pp.246-261.
Cécile Colin, Olivier Droulers. Tobacco control among young non-smokers: Interest of negative emotions combinations in prevention messages. 18th International Marketing Trends Conference, Jan 2019, Venise, Italy.
Rozenn Perrigot, Guy Basset, Begona López-Fernández, Anna Watson. Resale prices in franchising: A lawyer perspective. International Journal of Franchising Law, 2019, 17 (1), pp.3-14.
Elisa Monnot, Leïla Elgaaïed, Fanny Reniou. Using descriptive norm appeals effectively to promote green behavior. Journal of Business Research, 2018, 1, pp.179-191.
Amina Béji-Bécheur, Eric Remy, Philippe Robert Demontrond. Quand les collectifs de citoyens (comme les SCIC, AMAP ou les Coopératives de consommateurs) sont exclusifs ou inclusifs et favorisent l’acculturation ou la résistance à la culture de la sobriété…. GESS Gestion des entreprises sociales et solidaires, Dec 2018, Paris, France.
Safaa Adil, Sophie Lacoste-Badie, Olivier Droulers. Face Presence and Gaze Direction In Print Advertisements. Journal of Advertising Research, 2018, 58 (4), pp.443-455.
Sheila Matson-Barkat, Philippe Robert Demontrond. Who’s on the tourist’s menu? Exploring the social significance of restaurant experiences for tourists.. Tourism Management, 2018, 69, pp.556-578.
Karine Picot-Coupey, Jean-Laurent Viviani, Paul Amadieu. Determinants of retail store network expansion via shop-in-shops. International Journal of Retail and Distribution Management, 2018, 46 (10), pp.915-943.
Béatrice Parguel, Elisa Monnot, Fanny Reniou, Florence Benoît-Moreau. Les finalités sociétales dans la recherche francophone en marketing. Revue Française de Gestion, 2018, 44 (276), pp.11-31.
Rozenn Perrigot, Guy Basset. Resale pricing in franchised stores: A franchisor perspective. Journal of retailing and consumer services, 2018, 43, pp.209-217.