Colin Cécile, Olivier Droulers. Lutte contre le tabac auprès des jeunes non-fumeurs : intérêt de l’association d’émotions négatives dans les messages de prévention. Décisions Marketing, 2019, 96, pp.89-104.
Karine Gallopel-Morvan, Olivier Droulers, Gaelle Pantin-Sohier, Juan Miguel Rey Pino. Which cues (colours and/or warnings) may be the most effective at deterring young people from smoking?. 19th Annual Conference of the Society for Research on Nicotine and Tobacco Europe, Oslo, Sep 2019, Oslo, Norway.
Fanny Reniou. Le gaspillage des emballages : de la prise de conscience des consommateurs à leurs pratiques de réduction. Du gaspillage à la sobriété : avoir moins et vivre mieux, chapitre 3, De Boeck Supérieur, pp.47-62, 2019, 978-2807321878.
Sophie Lacoste-Badie, M. Minvielle, O. Droulers. Attention to food health warnings in children’s advertising: a French perspective. Public Health, 2019, 173, pp.69-74.
Karine Gallopel-Morvan, O. Droulers, Gaelle Pantin-Sohier. Dissuasive cigarettes: which cues are the most effective at deterring young people from smoking?. Public Health, 2019, 174, pp.22-30.
Anna Watson, O. Lola Dada, Olufunmilola (lola) Dada, Owen Wright, Rozenn Perrigot. Entrepreneurial orientation rhetoric in franchise organizations: The impact of national culture. Entrepreneurship Theory and Practice, 2019, 43 (4), pp.751-772.
Laura Sabbado da Rosa, Maud Daniel, Caroline Ruiller, Emmanuelle Fromont, Roselyne Crambert. Seeking for proximity balance within networks. EURAM, Jun 2019, Lisbon, Portugal.
Karine Gallopel-Morvan, Olivier Droulers, Gaelle Pantin-Sohier, Juan Miguel Rey Pino. Dissuasive cigarettes: which cues are the most effective at deterring young people from smoking. 6th World Social Marketing Conference, Jun 2019, Edinburgh, United Kingdom.
Sophie Lacoste-Badie, Karine Gallopel-Morvan, Mathieu Lajante, Olivier Droulers. How do smokers respond to pictorial and threatening tobacco warnings? The role of threat level, repeated exposure, type of packs and warning size. Journal of Consumer Marketing, 2019, 36 (4), pp.461-471.
Philippe Robert-Demontrond, Vanessa Beaudouin. Le changement climatique face à l’apathie du consommateur : un problème d’intuition morale. 35ème Congrès international de l’Association Française de Marketing, May 2019, Le Havre, France.
