Anna Watson, O. Lola Dada, Olufunmilola (lola) Dada, Owen Wright, Rozenn Perrigot. Entrepreneurial orientation rhetoric in franchise organizations: The impact of national culture. Entrepreneurship Theory and Practice, 2019, 43 (4), pp.751-772.
Laura Sabbado da Rosa, Maud Daniel, Caroline Ruiller, Emmanuelle Fromont, Roselyne Crambert. Seeking for proximity balance within networks. EURAM, Jun 2019, Lisbon, Portugal.
Karine Gallopel-Morvan, Olivier Droulers, Gaelle Pantin-Sohier, Juan Miguel Rey Pino. Dissuasive cigarettes: which cues are the most effective at deterring young people from smoking. 6th World Social Marketing Conference, Jun 2019, Edinburgh, United Kingdom.
Sophie Lacoste-Badie, Karine Gallopel-Morvan, Mathieu Lajante, Olivier Droulers. How do smokers respond to pictorial and threatening tobacco warnings? The role of threat level, repeated exposure, type of packs and warning size. Journal of Consumer Marketing, 2019, 36 (4), pp.461-471.
Philippe Robert-Demontrond, Vanessa Beaudouin. Le changement climatique face à l’apathie du consommateur : un problème d’intuition morale. 35ème Congrès international de l’Association Française de Marketing, May 2019, Le Havre, France.
Rozenn Perrigot, Andrew Terry, Cary Di Lernia. Good faith in franchising: The perceptions of franchisees, franchisors and their lawyers in the French context. International Journal of Retail and Distribution Management, 2019, 47 (3), pp.246-261.
Rozenn Perrigot, Guy Basset, Begona López-Fernández, Anna Watson. Resale prices in franchising: A lawyer perspective. International Journal of Franchising Law, 2019, 17 (1), pp.3-14.
Elisa Monnot, Leïla Elgaaïed, Fanny Reniou. Using descriptive norm appeals effectively to promote green behavior. Journal of Business Research, 2018, 1, pp.179-191.
Amina Béji-Bécheur, Eric Remy, Philippe Robert Demontrond. Quand les collectifs de citoyens (comme les SCIC, AMAP ou les Coopératives de consommateurs) sont exclusifs ou inclusifs et favorisent l’acculturation ou la résistance à la culture de la sobriété…. GESS Gestion des entreprises sociales et solidaires, Dec 2018, Paris, France.
Sheila Matson-Barkat, Philippe Robert Demontrond. Who’s on the tourist’s menu? Exploring the social significance of restaurant experiences for tourists.. Tourism Management, 2018, 69, pp.556-578.
